Rustic Meets Classic.
Branding, hand-lettering, packaging, photography
Growing up in Minnesota, I spent my fair share of time browsing gift shops on trips to the North Shore, in search of the perfect coffee mug. But I found one common issue in all of those shops: the mugs were designed for tourists, and had "DULUTH" plastered all over the mug, or were covered in the state's infamous loons. I wanted to create a brand of kitchenware that still matched that up-north, cabin aesthetic, while maintaining an element of elegance and style. With this idea in mind, I created Spark Kitchenware: where rustic meets classic.